a blog for everyone and their mothers

with a purpose

Chloe Gordon

Do you ever meet someone and think that they’re “cool.” Like the purest definition of the word “cool.” To the point even where it seems like they’re not even trying. How are people so effortlessly cool? But then again it’s important to remember that the person I think is the coolest might be super lame to you and vice versa. It’s all subjective, much like art. 

I was just in my typography class and our current project is to design 26 characters. Essentially, we have to create our own font. My teacher is the walking version of the word “cool,” and loves when people bend, stretch, cut, and destroy the norm. He loves when people take risks, but more importantly he loves when creative executions have a purpose. As a creative major, I’ve been struggling to create things with purpose. I often find myself creating things simply because I think they are pretty or what someone else would think was cool, but I have a hard time doing things with a pure reason. 

In my portfolio class my professor has been stressing the idea of having a concept. I know he’s probably just talk about a concept in the advertising world, but I think it’s important to have a concept with everything that we do. For example, I’ve decided to write a blog post every day, but for what reason? Because I want to become a better writer. There. That’s a reason. But why do I want to become a better writer? Why do I even have this blog in the first place. What’s the purpose? I’ll get back to you on that one.

I think it’s also interesting to look at fashion. Every single person wears clothes, but the clothes that they wear were picked for a purpose. Sometimes it’s for comfort, other times it’s for beauty, even sometimes it’s to project a certain feeling you’re having on a certain day. Think about what you’re wearing right now and ask yourself what the purpose of it even is. 

This one was written for the purpose of me challenging myself to do things with a purpose moving forward. 

Thanks for reading.

podcast, baby

Chloe Gordon

More often than not I get into a rut at the gym. I start to over analyze the fact that literally every machine is on a loop and I feel like a lab rat running the constant circle. But, this morning, I forced myself out of bed and trekked to the gym in order to feel a little better on this gloomy Sunday morning. It was well worth it, as I learned a little something new. 


Usually, I play some random workout playlist that typically has the word “twerk” somewhere in the playlist name. Not only that, but they are all usually three minute songs and I start counting the number of songs I’ve heard, multiply it by three, and realize that I still have an absurd amount of time left climbing the never ending loop of stairs. 

Today, on the other hand, I decided to play a podcast. Growing up, my mom would always drive the carpool with radio segments instead of music. I didn’t appreciate it at the time, but looking back, it was wildly educational. As little as I wanted to hear it, it was inevitable that I knew the political standings of our country at the ripe age of 11. Pretty cool. But anyways, her favorite radio segment is called “Wait, Wait, Don't Tell Me” which is on NPR. It also has been made into a podcast and streams on Spotify, so when I found it this morning I listened to all 50 minutes of it while working out. I usually get burnt out after 10 minutes, but I made it today. 

Definitely give it a try, or at least give “Wait, Wait, Don’t Tell Me” a try because it’s super interesting. 

Thanks for reading,


Chloe Gordon

I want to share a little project that I worked on in my Typography class. Typography, if you don’t already know, is the study of fonts. Why do I love fonts so much? Honestly, I couldn’t tell you, but my love developed in elementary school when we got to play around with Word Art. It’s been a few years since my Word Art obsession, but the love for fonts has continued on.

Anyways, in  my class we had to chose an old school piece of technology to make a piece of art with. We had the option of really anything, from typewriters to stamps, but I decided to use a label maker. I thought of what a label maker does, label things, obviously, but then I thought about what it doesn’t do. It doesn’t label people. So I decided to label people, clearly. I think too often labeling is received with a negative connotation, but why not label people positively. I asked one of my friends if she’d pose for a few photos and if I could kindly label her. She agreed, and the piece below is what I submitted for class.

After I presented it to the class and explained everything, my professor and I decided it would be a cool series if I had people “label” themselves, with whichever words first come to mind, when they think about themselves, and then photograph them with the labels on their bodies. Something to consider. 

I also challenge you to think how you would label yourself? Is it kind? If not, why is that? Why are we so harsh on ourselves? 

Here’s the piece if you’re curious.